WEBCAST:
More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.
WHITE PAPER:
As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
WEBCAST:
CCM helps businesses transform routine business documents into communications that truly enhance the customer experience. CCM is an integrated end-to-end solution that enables companies to create, manage and deliver effective multichannel communications all while reducing the cost of communicating with and providing superior service to customers.
EGUIDE:
The key to success is being able to use the data you collected to develop effective CEM strategies. In this expert e-guide, explore how organizations from multiple industries are leveraging insights from data analytics to develop effective customer experience management strategies and give their businesses a boost.
EGUIDE:
Call center agents need to be able to access customer account information, but historically they have struggled to do so. In this guide, explore how Service Cloud can help you streamline your agents' access to critical customer information, and how the platform's UI and Lightning development architecture play large roles in that.
WHITE PAPER:
The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
WHITE PAPER:
These top case studies highlight three UK insurance providers and their networking challenges with enhancing customer experience and increasing customer loyalty through better communication and end-user engagement, and how they found a solution that streamlined contact management and more.
PRESENTATION TRANSCRIPT:
The need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward.
WHITE PAPER:
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
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